December 10, 2009

No Answers, Just a Thousand Experiments

Matt Sollars of CUNY's New Business Models for News programs won't project the future, but he may help shape it.

Max Lakin

The business of news is, to say the very least, in transition. Matt Sollars doesn't claim to have the answers; he doesn't care to ballpark when things are going to get better; he won't even promise that we're close. He does, however, offer a surfeit of ideas. And right now, that's the only thing we have.

At the CUNY Graduate School of Journalism's New Business Models for News project, helmed by new media soothsayer Jeff Jarvis, Sollars helped develop experimental business models, exploring sustainable advertising, manipulating probable revenue streams, and heavily weighing a shift to a non-profit existence.

Post a comment

Comment Rules

The following HTML is allowed in comments:
Bold: <b>Text</b>
Italic: <i>Text</i>
<a href="URL">Text</a>


Article by Max Lakin

Contact this author