The announcement on January 11, 2007, was supposed to elevate soccer in the hierarchy of US spectator sports. David Beckham, the world's most popular soccer player, was coming to America, signing a deal to play for Major League Soccer's Los Angeles Galaxy. "Bringing free kicks, glitz and his Spice Girl wife, Beckham is leading another British invasion, hoping to do for American soccer what the Beatles once did for pop musicmake it rock," the Associated Press reported.
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