Gelf Magazine - Looking over the overlooked

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Pill Gets Rave Reviews

Aleve's movie-style ads quote health reporters like they're movie critics—and misquote one of them badly.

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Pitchman From the Beyond

How come Jerry Orbach keeps shilling for the Senior Lending Network, even when he's dead?

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Awful Human Beings

What's with terrible people as product pitchmen?

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Teddy Bear Update

Crazies' advocates not crazy for "crazy for you."

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Fox Is Pro-People

Kiefer Sutherland preaches tolerance in public-service ads.

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Teddy Bears' Aphrodisiac Powers

Do losers watch ESPN? The messed-up nature of Valentine's ads.

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Misremembering Max

Max Schmeling's death didn't displace an ESPN ad that bungles the German boxer's history.

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